Schema

'The word schema (plural: schemata or schemas ) is used by cognitive psychologists to refer to a kind of mental template (also called a 'cognitive structure' or a 'knowledge structure').
Schemata are stored in long-term memory and are employed when we interpret our experiences. Many psychological experiments have shown the importance of our expectations in making sense of new experiences.'
Daniel Chandler, The Active Reader

Café. Camden Arts Centre, Arkwright Road, NW3 (9653)
The cafe, overlooking a spacious garden, offers a good selection of informal food, coffee and tea, and the soup tasted good.